The lovelorn [Kazumi] Yoshimura signed up last year with Rakuen Korea, a Japanese-Korean matchmaking service, to find her own Korean bachelor. And she is hardly alone. More than 6,400 female clients have signed up with the company, which says its popularity has skyrocketed since 2004, when "Winter Sonata" became the first of many hot Korean television dramas to hit Japan. Even in Shinjuku ni-chome, Tokyo's biggest gay district, niche bars with names such as Seoul Man have sprouted like sprigs of ginseng in a Pusan autumn.
The author gets a golf-course-clap for the use of the word, "Seoulmate".